Social Bookmarking
Social bookmarking is a way to broaden your audience and drive traffic to your website. It’s part bookmarking feature in that users can vote on web pages and content they enjoy, and part social networking because you share your favorites with other members. It’s also a great way for marketers to draw awareness to specific pages they want to drive traffic to, including classified ads. Here’s how to submit your classified ads to social bookmarking sites.
Step #1 - Understand social bookmarking
Social bookmarking is a method of storing, organizing, and searching web pages. It’s social because your vote helps to determine the popularity of the web pages – your vote and the votes of others. So not only are you able to help determine how a website ranks, you can also use this tool to help you find information that’s relevant and useful.
This is a great tool for internet marketers because if they get enough positive votes from the public, their value and exposure increases.
Step #2 - Understand the power of classified ads
Classified ads are a whole different ball game. They’re essentially a way for internet marketers to drive traffic to their site using websites devoted to ads. Craigslist is an example of a free classified advertising site. These sites are useful for internet marketers because they’re typically a very inexpensive way to drive targeted traffic to your website.
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Step #3 - Combine them for ultimate recognition
Whatever social bookmarking tool(s) you use, you’ll probably have to register and get an account. Once you have an account, submitting your classified ads is as simple as visiting the page where it’s listed and bookmarking it.
For example, if you’re using Digg, you’ll simply click “Submit it.” Digg will take you to a new page where you can change or optimize the title and description. Digg also allows you to choose a thumbnail to go along with your description and asks you to put your submission in a category. Choose wisely so you receive the most traffic and votes.
The advantage of submitting classified ads to social bookmarking sites is that while most social bookmarking sites identify the person who submitted the web page, because the site doesn’t belong to you it means your self-promotion won’t be as obvious. Still, take some caution in promoting your own website exclusively because some sites will ban you.
Social bookmarking sites are fabulous because as the popularity of your page increases so too does your search engine exposure. And classified ads are a proven method of driving traffic to your website and increasing incoming links. Combining these two powerful strategies is good business sense!
To your success,
Sherley
